Stories with spikes

Meet the Siilis: Miia Järvenpää, Siili Solutions' Lead Data Engineer

Miia’s work at Siili involves designing business intelligence systems that help clients make the most of their data, particularly through efficient data...

Meet the Siilis: Jaakko Aatola, Siili Solutions' director of strategy and offering

Jaakko has recently transitioned to his current role as Director of Strategy and Offering, so we thought it would be a great opportunity to properly introduce...

A bottom-up approach to designing trustworthy AI solutions

The Siili way to AI: responsible and human-centered

IT Trends 2022

Sanna Vainionpää, Principal Consultant, Digital Strategy Director in DX Commercial: 1. The first pioneering organizations are beginning to realize the...

Why don't Data Strategy exercises meet their goals and how could Design Thinking help here?

What is digital customer experience and why is it so important?

Drive decision-making with data & AI

The continuing acceleration of change across the business landscape means that many organizations are facing data overload. Pivotal decisions are being made...

The future of retail customer experience

Change is coming – personalization, reasons to visit stores, and the role of store personnel in focus

KEIs: Key Experience Indicators to transform your knowledge of your business

NPS is, to be frank, quite a blunt metric. It does not give actionable insights that would help improve customer experiences, just a hint on if something is...